Are you content with your content?

I have no problems with designing my site. I like to do it. I have no problem surfing the net and researching. I like to do it. I even like to write (hence this blog). However, I seem to have the hardest time coming up with original keyword specific content for my site. It’s hard to elaborate on a lamp! I recently added some more content to my home page at www.lampbargains.com that I think is a good start. We really need to concentrate on this because that’s how we improve our rankings. Any fresh ideas out there on how to write good, original, content for products? All comments welcome.